Finally!  Marketing Meets Tax Strategy In A Business Book That Will Leave You Running a Much Smarter, More Profitable Business… Many business books leave the reader feeling like they are missing something. You’ve probably had this experience yourself. You read a book about business management, but there’s no mention of how to create effective marketing campaigns.  Another book talks about marketing, [...]

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                 VS                   Robert Kiyosaki, author of the NY Times best-selling book Rich Dad, Poor Dad, and Suze Orman, author of the best-seller The Money Book For The Young, Fabulous, and Broke, began slinging fireballs at each other on Twitter…     Your Thoughts Which one do you think is right?  Do they each have a valid point? Do you like [...]

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10 Blogging Benefits

Personal Branding expert Dan Schawbel has put together a great 52-page report on how to use blogging to build your brand. Grab your FREE copy of his report here: Blogging Your Brand. In his report, he describes 10 Benefits of Blogging: Position yourself as an expert Rank high in Google Build a community Gain confidence [...]

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Industries That Thrive During a Recession

I just read an article on Investopedia titled Industries That Thrive On Recession. The article looks at the big picture when it comes to trends in a recession.  There are a lot of valuable links in the article as well. Among the takeaways: Discount retailers like Wal-Mart and The Dollar Store do well in a recession because they can [...]

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The 6 Human Needs

I once heard Tony Robbins discuss the 6 Human Needs we all have.  According to Tony, we need: Certainty (security) Uncertainty (variety/surprise) Significance (to feel important, special, unique) Connection/Love Growth Contribution Beyond Ourselves Of the 6 Human Needs, Tony explained that we all find a way to meet the first 4 needs any way possible.  The last two we have to [...]

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How to Lower Your Monthly Technology Bills

Cutting back is often necessary before moving forward. I found this great article on How to Lower Your Monthly Tech Bills.  Some of the examples (like using Restaurant.com for buying discounted gift certificates) I don’t think really pertain to Tech, but they are great ways to reduce your expenses. I’ve highlighted some of them below [...]

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Discover the 2 Powerful Mental Ingredients That Made Bill Gates and Steve Jobs Successful Entrepreneurs

In 1995 there was a survey done called the Panel Study of Entrepreneurial Dynamics. 64,622 American households were called at random. From this group, researchers found 800 entrepreneurs who had been in business 3 months or less.  (As a control group, they also got together 400 average people as a sample of what average people [...]

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The Top 12 Most Profit-Producing Words For Marketing Campaigns (Plus a Few Bonus Words!)

I’ve compiled a list of some of the most persuasive words in the English language. Use these profit-producing words in your next new marketing campaign, and I bet you’ll discover why using psychology almost always guarantees rapid results.  You’ll love this stuff. Discover Easy Guarantee Health Love Money New Proven Results Safety Save You Want [...]

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18 Human Needs To Exploit That Will Unleash a Flood of Profits For Your Business

I’ve been reading Guerrilla Marketing by Jay Conrad Levinson; a great read for small business owners. In the book, Jay talks about the different human needs that – once catered to – result in an explosion of sales for your business. In fact, these are the only reasons why people buy. They are: Achievement Ambition Comfort Convenience [...]

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Pockets of Profit: 3 Real Estate Trends That Help You Uncover Profitable Real Estate Investments

Real estate has three parts: Economic Growth Jobs People The storyline typically goes like this: Good Leadership:  Strong leadership in local government, plus community-minded business owners and other local people, make plans for the city, county, or state to bring about positive change and incorporate these plans into what is called the “Master Plan.”  This [...]

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